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Kendall Jenner is the brand new face of L’Oréal Paris.
The cosmetics label introduced the 27-year-old supermodel’s position with the corporate on Tuesday, July 18. “At present’s sizzling subject: @kendalljenner is becoming a member of the L’Oréal Paris Household as our new World Ambassador!” the model wrote via Instagram. “She is highly effective, profitable and gifted and we’re thrilled to welcome her into our household.”
Jenner, for her half, gushed over the information in a social media post of her personal. “Ever since I used to be little, I can keep in mind L’Oréal being a part of my life and routine, which makes this second additional particular for me ???? I’m excited and honored to be becoming a member of @lorealparis household and to face together with so many inspiring ladies. I’m value it ❤️.”
![Kendall Jenner Named L’Oreal Paris Newest Global Ambassador 2](https://www.usmagazine.com/wp-content/uploads/2023/07/Kendall-Jenner-Named-LOreal-Paris-Newest-Global-Ambassador-2.jpg?w=700&quality=86&strip=all)
Together with the announcement, L’Oreal unveiled a set of marketing campaign photos that confirmed Jenner rocking modern eyeliner, delicate eyeshadow and daring crimson lips. In a single snap, she posed along with her palms on her hips, carrying an oversized sweatshirt that learn, “I’m value it.”
She additionally slayed in a black halter costume with gold assertion earrings, a bodycon white costume, a feathered prime and a hot pink tracksuit in the course of the photoshoot.
In a press launch unveiling Jenner’s gig, she shared a few of her favourite L’Oréal Paris merchandise together with the Original Telescopic Mascara, Infallible Fresh Wear Foundation, and their latest product, the Infallible Matte Resistance liquid lipstick.
The liquid lipstick is available in 12 shades — starting from nude to crimson crimson — and retails for an reasonably priced $14. It’s infused with hyaluronic acid and might last as long as 16 hours.
Forward of the large reveal, L’Oréal teased Jenner’s position in a video shared via Instagram on Saturday, July 15. Within the mysterious clip, Jenner’s voice might be heard within the background, saying, “I’m value it. And it feels so good.” Two days later, she opened up in one other clip about how followers might need thought it was “simple” for her to say she’s “value it,” however it “hasn’t at all times been.”
Followers instantly acknowledged her voice and shared their pleasure within the feedback part. One excitedly wrote, “KENDALLLLLLLL,” alongside a number of coronary heart emojis. One other exclaimed, “THE IT GIRL. THE NUMBER ONE MODEL. HIGHEST PAID. ICON. FASHIONISTA. MISS KENDALL JENNER.”
Jenner joined the record of stars together with Camila Cabello, Céline Dion, Elle Fanning, Eva Longoria and extra as an envoy.
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